What started out as a whim in 2013 turned into a new Wimbledon tradition. I’ve become known as Wimbledon’s biggest fan, creating international buzz, each year more buzzy than the previous. My costumes are anticipated by photographers, press, news teams, fans and Wimbledon. Strawberry Man was placed in the Wimbledon Museum in 2016, alongside Serena Williams, and in 2018 Trophy Man alongside Roger Federer and in 2019 Centre Court Man next to Djokovic. A dream come true for a lifelong tennis fan!
In 2017, Strawberry Man found his way onto billboards, TV spots and a full-page feature in the tournament program, plus other Wimbledon marketing collateral. In 2018, amongst dozens of interviews and TV appearances, I was labeled “the busiest man at Wimbledon,” and given the honor of introducing “Today at Wimbledon” on the BBC and was also touted as a tradition by Wimbledon on social media. In 2019 the tradition continued starting with a “behind the scenes” feature by the Tennis Channel aired during the Championships.
This photo series was part of a dream collaboration with Vogue Photographer Radka.
I managed to transform one of the oldest sports institutions by being myself, strategizing and throwing caution to the wind. Now I’m a must see event there each year making WImbledon an interactive event rather than just a spectator sport.
It’s Trophy Man’s turn! That’s Roger Federer’s shirt right behind him (faint).
We shocked and flew past expectations again the year after Strawberry Man made his mark.
Now alongside the legends of the game! Inducted into the Wimbledon Museum in 2016 alongside Serena and Andy.
In 2017 Strawberry Man appeared on billboards, tennis courts, posters, the Wimbledon program, even on their cash registers.
Good Morning Britain Interview Here
Each year I’m interviewed and make appearance on Good Morning Britain and everything ITV
Costume design for year 2015. Everything including the melted hand-made sunglasses.
In 2015 this was my crowning achievement. The Wimbledon live radio interview! Little did I know what was in store the next year hehe.
BBC spot inspired by myself. Featured at :08, right before, yes you guessed it, Bradley Cooper!